netflix / mood board

Client: NETFLIX

AGENCY: COLLABO!

role: art Director, designer, animator

Netflix youtube series graphics package

Intro

Lower Third

Transition 

Framework

Framework Transition 

Overlay Indicators 

Brief

Design and animate a complete graphics package for Netflix to be used on a new Youtube series called Mood Board. Where they interview directors to take a sneak peek into where they draw inspiration when directing some of NETFLIX most popular movies.

Process

WIP-Collabo-Moodboard-YT-Series-GFX-2
WIP-Collabo-Moodboard-YT-Series-GFX-5
WIP-Collabo-Moodboard-YT-Series-GFX-4

inspiration

IMG_9019
IMG_9020
IMG_9332
IMG_9287

Deliverables

  • Opening Title Intro
  • Outro
  • Lower Thirds
  • 3 Transitional Wipes
  • 6-8 Onscreen Indicators - motion indicators that highlight or emphasize certain sections of the clip 
  • Picture & Picture
  • 8 Frameworks -to be able to hold different forms of media video footage or stills with 2-3 placeholders

    • TV/Film

    • Music

    • Art

  • Thumbnails for social 1x1, 16x9, & 9x16

    File Format - After Effects MOGRT file & MP4's

STYLEFRAMES

Mood_Board_Styleframe_FrameworkTape_002_YellowTape
Mood_Board_Styleframe_FrameworkArt_001_Book
Mood_Board_Styleframe_v003
Mood_Board_Styleframe_FrameworkCassette_002
Mood_Board_Styleframe_Framework_Lightboard_003
Mood_Board_Styleframe_Framework_ClothesPin_002

Challenges

  • Flexible and versatile to showcase a variety of media (video, audio, photography)
  • Dont know who the questions will be, directors, or movies on the series beforhand.
  • Needs to be easy to use for a video editor to be able to assemble & swamp assets quickly.
  • Text & footage must be editable
  • Short timeline for turnaround
  • Deliver templatized after-effects files & individual MP4 videos for every deliverable

Aspect Ratios

9x16

1x1

16x9

Transition Exploration

Thumbnail Design

Thumbnail_v006
Thumbnail_1080x1080_v001
mood_board_screenshot
BEFORE AFTER